Wednesday, 21 February 2018

6 B2B Content Marketing Tactics To Try This Year

At present, discussing B2B Marketing, the question isn’t whether it’s a practical marketing approach.

 Rather; it’s what must be done in 2018 to make it more suitable and how content marketing for B2B must change in the face of adjusted buyer expectations and keen competition.

Here are DSIM’s most loved findings, in addition to analysis on what we think they mean for the future of B2B content marketing:

1) Publishing own research

Studies say that 50 percent of B2B marketers share this belief that research reports produce leads with the highest customer conversion rates, compared to other forms of content marketing.
Conducting wide-ranging and special media marketing research isn’t an alternative, it’s a need and it should be the underlying stage of product creation.

2) Seeking Content Downloads

Leads with high conversion rates start with a content download.

It has been discovered that the two-thirds of B2B content marketers believe in this situation. You can compare this to webinar registration (42 percent) and demo request (31 percent) in the below-given image.

Gating your content works as when your marketing materials are left open and effortlessly accessible, it brings business contact information in exchange.

3) Credibility of the information matters

A study by Content Marketing Institute and SmartBrief says that when looking for data in regards to potential products and services in a B2B situation, forthcoming purchasers aren’t too worried about where that data comes from.

40 percent of respondents say the source of the data doesn’t make a difference, as long as it is credible.

31 percent say they prefer the info to be fair.

Curiously, 24 percent favor the data to come from the company or manufacturer that they are considering.
Individuals are searching for sound information wherever they can find it.
Vendors should make certain that their websites are up-to-date, and furthermore set aside the opportunity to analyze how their image is introduced in all channels.

4) Prioritizing content for retention

There is a requirement for content to be made and targeted openly at all stages of the funnel, including post-purchase. Here, B2B content marketers need to spend their resources suitably and must prioritize content for retention.

5) Thinking of quality, not quantity

Changes to customer outlook have extremely increased competition and social media and search engine algorithm shifts have, in mix, brought about a new content marketing world. Presently, making the authoritative piece on a picky topic is an obviously better thought than making a bunch of okay content executions across a broader topical spread.

6) Favoring multi-sensory Content Marketing

Changing consumer content consumption patterns have made written content less popular, as it got powered partially by the shift to mobile and the ability to stream video just about everywhere. This has worked in favor of multi-sensory executions like videos and interactive white papers and the like.
Companies now have begun powering B2B video and interactive content to increase reach and conversions.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Tuesday, 20 February 2018

15 Insider Freelancing Statistics For You


  1. 61% of freelancers specialize in 2 to 3 talents.
  2. 48% of the female freelancers make less than $25,000 a year while men are 4.5X more likely to earn over $150,000 than women.
  3. 77% of freelancers state that they are now financially stable since ditching their day jobs to go freelance.
  4. 43% of the workforce will be freelancers by 2020.
  5. 41% of freelancers plan on freelancing forever.
  6. 45% of the freelancers feel more secure about their independent employment.
  7. 63% of freelancers in the US choose a work-from-home career over traditional jobs.
  8. Freelance coders and software developers earn up to $1,000 per hour.
  9. Freelance copywriters earn over $250 per hour.
  10. Freelance graphic designers earn more than $85 per hour on major freelance sites such as UpWork and PeoplePerHour.
  11. 80% of workers in the freelance economy use social media as a means of finding work.
  12. 41% of workers download applications to use for work purposes.
  13. 32% of Millennials expect to be working “mainly flexible hours” in the future.
  14. Artificial intelligence, Instagram marketing, Machine learning, and Brand strategy were listed as the most demanded skills in 2017.
  15. Robotics, Blockchain, Bitcoin, Instagram marketing, Augmented reality, jQuery development, and HubSpot marketing were among the top 20 fastest growing skills in 2017.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.


Thursday, 1 February 2018

70+ Super-useful Facebook Stats So Far This Year

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Talking about your favorite social media platforms???

I guess Facebook must be there….

It has become the world’s favorite social media network; having around 2.07 billion daily active users. And, is one of the best options for businesses hitting the social media market.

Here at DSIM, we love data and to prove why Facebook is so important, we’ve collected this huge list of Facebook statistics.

Let’s take a look and learn how stats can help in developing strategies to target the audienceyou want to reach on your favorite Social Media platform i.e. Facebook:

Facebook User Statistics


1) There are 2+ billion monthly active users.
2) There are 1.15 billion mobile daily active users.
3) There are 1.37 billion daily active users.
4) 47% of Facebook users only access the platform through mobile.
5) Facebook adds 500,000 new users every day; 6 new profiles every second.
6) On average, the Like and Share Buttons are viewed across almost 10 million websites daily.
7) Worldwide, 38.6% of the online population use Facebook.
8) Age 25 to 34, at 29.7% of users, is the most common age demographic.

Facebook Marketing Statistics


9) Facebook Pages posts average 2.6% organic reach.
10) Over 5 million businesses are using Facebook ads to reach their target audiences.
11) 94% of social media marketers are using the Facebook ad platform.
12) Facebook is the number one ad channel for both B2C and B2B companies.
13) 57% of consumers say social media influences their shopping, led by Facebook at 44%.
14) User-generated content has been shown to generate 6.9 times the engagement of brand-generated content.
15) Thursdays and Fridays between 1 p.m. and 3 p.m. are considered by many to be the best times to post on Facebook.
16) Brands post an average of 8 times per day on Facebook.

Facebook Advertising Statistics


17) The average click-through rate (CTR) in Facebook ads across all industries is 0.90%.
18) Images account for 75-90% of Facebook Ad performance.
19) 20% of Facebook’s mobile ad revenue comes from Instagram.
20) Facebook stated advertising revenue of $9.16 billion in the second quarter of 2017, a 47% year-over-year increase.
21) 26% of Facebook users who clicked on ads reported making a purchase.
22) The most effective length for an ad title on Facebook is four words—15 words for a link description.

Facebook Usage Statistics


23) There are an estimated 81 million fake Facebook profiles.
24) 200 million people use Facebook Lite – the app for the developing world’s slow connections.
25) Users spend an average of 20 minutes per day on the site.
26) Hive is Facebook’s data warehouse, with 300 petabytes of data.
27) Facebook generates 4 new petabytes of data per day.
28) Facebook now sees 100 million hours of daily video watch time.
29) Users generate 4 million likes every minute.
30) More than 250 billion photos have been uploaded to Facebook.

Facebook Videos Statistics


31) People are 85% more likely to buy a product after viewing a product video.
32) The number of videos appearing in Facebook’s news feed has increased 3.6 times.
33) 85% of Facebook video is watched without sound.
34) People spend 3x more time watching a Facebook Live video on average compared to a video that’s no longer live.
35) Video posts generate 135% greater organic reach compared to photos.
36) Adding captions to videos increases the watch time by 12%, on average.
37) Around 100 million hours are spent on Facebook videos every day.
38) 1 million hours of video has been watched with Samsung Gear VR.

Facebook Demographic Statistics


39) 83% of women and 75% of men use Facebook.
40) 83% of Facebook users worldwide are under the age of 45.
41) 44% of Facebook users (18 & older) are women and 56% identified as men.
42) 39% of Facebook users report being married, while another 39% report being single.

Facebook Financial Statistics


43) Net income was $4.7 billion for the third quarter of 2017.
44) Facebook’s IPO raised $16 billion, making it the third largest in U.S. history.
45) Facebook is now the 4th most valuable brand in the world with a value of $73.5billion.
46) Facebook has 23,165 employees.
47) Mark Zuckerberg’s salary is only $1 a year.

Facebook Mobile Statistics


48) In Facebook News Feed, people consume a given piece of content faster on mobile than on desktop.
49) People can recall a piece of consumed mobile content for just 0.25 seconds.
50) 19% of time spent on mobile devices occurs on Facebook.
51) 47% of Facebook users exclusively access the platform through mobile.

Facebook Connectivity Statistics


52) The average Facebook user is separated from another given user by just 3.57 degrees of separation.
53) Facebook users consider, on average, just 28% of their Facebook friends to be genuine or close friends.
54) 83% of parents with a teen between the ages of 13 and 17 are friends with their child on Facebook.
55) 39% of users say they are connected to people they have never met in person.
56) 42% of Facebook customer service responses happen during the first 60 minutes.
57) 58% say they are connected to work colleagues.
58) Facebook is available in 101 languages, and over 300,000 users helped with translation.

Facebook Messenger Statistics


59) Facebook Messenger users: 2 billion people
60) Percentage of the world’s population that use Facebook Messenger monthly: 11%
61) Number of photos sent through Facebook Messenger per month: 17 million
62) Number of chatbots on Facebook Messenger: 30,000 bots
63) Number of businesses on Facebook Messenger: 60 million
64) >89% of users access Facebook on their mobile devices and they check Facebook 14 times a day.

Facebook Live Statistics


65) “Facebook live stream” search popularity has risen over 330% since Facebook Live’s rollout.
66) Facebook paid $2.2 million to influencers using Facebook Live.
67) Facebook Live videos are watched 3x longer than videos that aren’t live anymore.
68) Users comment on Facebook Live videos at 10x the rate of regular videos.
69) New Year’s Eve 2016 was Facebook Live’s biggest night yet.
70) Daily watch time for Facebook Live broadcasts has grown by more than 4X.
71) 1 in every 5 Facebook videos is a live broadcast.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Source: http://dsim.in/blog/2018/01/25/70-super-useful-facebook-stats-far-year/ 

Monday, 29 January 2018

4 Mistakes To Avoid When Monetizing Website Traffic

Traffic monetization is constantly risky and doing it wrong, you can end up hurting your site’s usability, engagement, and organic search rankings.
It’s important you inquire about what SEO and marketing mistakes to avoid when moving towards the procedure.
Here, we have talked about 4 most common mistakes marketers make when endeavoring to turn traffic into a regular stream of revenue and so, without harming your SEO efforts:

1) Don’t Use Intrusive Popups & Interstitials

Advertisers with plans to adapt monetize mobile traffic; the first step for them is to check if their sites include any pop-ups, banners, and other interstitial advertisements.
There are different ways to use pop-ups without hurting a site’s SEO efforts.
However, it’s hard to know the difference between user-friendly and intrusive popups, yet according to Google, the following types of popups or interstitial ads are allowed:
  • Cookie verification
  • Age verification
  • Legal-related verification
  • Sign in and sign up dialog boxes
  • Easily dismissible popups

What to do?

You should bring pages that demonstrate a user’s interest in offered product. Additionally, you can show banners after a user visits a specific number of pages, say three or four. You must not release all your popups on the first page as this can negatively influence engagement and usability.

2) Don’t give out Too Much Space to Ads

It’s important to strike the balance between content and ads, else, Google will downrank your site. And, as a result this will lead to less traffic and less revenue.
Google looks at site engagement and user experience metrics like dwell time and average session duration.
When you pick money over UX, you may see metrics like bounce rate increase, while pages per session and average session duration decrease. This could flag to Google that your site doesn’t give enough value to users. Eventually, you may lose rankings, traffic, and money.

What to do?

Place one to two ads per page, maximum; position ads next to the top of a page or to the right of your content on the sidebar. Additionally, ensure to test your ads positions in different browsers and browser versions. It’s important to consider that your ads do not obscure content.

3) Don’t Increase Load Time with Excessive Elements

Visitors are impatient and are not eager to wait while your site loads majority of its unoptimized images and scripts. This will lead them to head somewhere else.
So, if your website is responding slowly, conduct a page speed audit. At that point, streamline your site at the earliest opportunity to keep your traffic pipeline from going away. If there is not any traffic, there won’t’ be any money.

What to do?

To monetize traffic, you should ensure that visitors can access your site quickly.

A couple of tips to improve your site’s load time:

  • Get rid of excessive third-party add-ons and plugins
  • Compress Flash, CSS and Javascript elements
  • Reduce the size and number of images (if possible)
  • Opt out of using autoplay on videos, audios, and animations
  • Optimize sliders (images and autoplay)
  • Eliminate intrusive banners, popups, and ads
  • Reduce the number of redirects
  • Utilize browser caching
  • Improve server response time

4) Don’t Break Up Content Over Numerous Pages

It’s important to not to force your readers to bounce around different pages just to read one article. This will give them a reason to not come again.
Rather than trying to get more page views and display more ads, you should work on your long-term strategy. Consider supporting devoted audience by publishing great content and inspire them returning.

What to do?

Focus on engagement metrics; make neat slick and clean pages with profitable content that can be accessed all at once. Make it simple for individuals to access and consume your interesting content.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Monday, 8 January 2018

11 Facebook Live Stats Every Marketer Should Know

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  1. “Facebook live stream” search popularity has risen over 330% since Facebook Live’s rollout.
  2. Facebook paid publishers and celebrities $50 million to use Facebook Live.
  3. Facebook paid $2.2 million to influencers using Facebook Live.
  4. Facebook Live views, likes, and shares grew to near 20% or more for top social media stars.
  5. At just 3 seconds per view, Facebook is generating over 3,000 years’ worth of watch time each day.
  6. Facebook Live videos are watched 3x longer than videos that aren’t live anymore.
  7. Users comment on Facebook Live videos at 10x the rate of regular videos.
  8. Facebook Live has been used to broadcast at least 50 violent or criminal incidents.
  9. New Year’s Eve 2016 was Facebook Live’s biggest night yet.
  10. Daily watch time for Facebook Live broadcasts has grown by more than 4x.
  11. 1 in every 5 Facebook videos is a live broadcast.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Bangalore, Hyderabad, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Source: http://dsim.in/blog/2018/01/05/11-facebook-live-stats-every-marketer-should-know/

Wednesday, 3 January 2018

47 Most Popular Articles DSIM featured in 2017

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As the year end has arrived, we’ve decided to take a look back at some of DSIM’s most-read articles throughout the year 2017.

And, so have presented here the 47 most popular articles DSIM featured this year; browse the list:

 1. 4 Super-Useful AdWords Features You Can’t Afford To Miss

Google has released several new AdWords features throughout 2017 which are in fact new ways for advertisers to bump up their campaigns. Yet, here in this post we’ll talk about the 4 latest and super-useful AdWords features offered to help advertisers perk up the performance of their paid search campaigns.

2. 10 AdWords Ad Extensions as “ADDITIONAL BONUSES”

Google provides advertisers a range of ‘Ad Extensions’ to help increase ad rank and click-through rate. These extensions can help your ad be clear and direct users to significant content on your website. In this post, we have discussed the different types of ad extensions for more information about your business.

3. 5 AdWords Copywriting Hacks To Get More Clicks

Every marketer needs verified tips to advance click through rates, quality score and conversions. Here, in this article we’ll talk about chosen 5 hacks to make your AdWords Advert copy great. Let’s take a look at them and learn how to write PPC ads that get clicked more & more.

4. 9 Most Important PPC Metrics You Should Be Tracking

To know how successful your PPC Campaigns are, you use KPIs. And, when you measure your performance appropriately, you wind up plainly ready to exhibit your return for money invested. So, let’s dig into know exactly which KPIs to use.

5. 8 PPC Blogs You Must Read & Follow in 2017

For search marketers, there is dependably a need of finding better approaches to get their clients the most traffic and visibility on the foremost search engines.

There are various blogs and websites where they can go to absorb knowledge, learn and drive towards expertise and abilities in PPC. There are a number of PPC blogs or forums written by best search marketing authorities and there you could go and learn. So, explore them, get info and use it to create campaigns producing good results.

6. 25 Most EXPENSIVE AdWords Keywords of all-time

Choosing the right set of keywords can save you against wasting your budget and help you getting the most out of your Google AdWords campaign. Here we sort through the clutter and pull out top 25 most expensive keywords along with their average CPC in 2017.

7. AdWords Updates You Might Have Missed In 2017

Similar to rest in digital marketing the paid search advertising is a regularly changing landscape and it’s difficult to catch up dependably on what’s new. So, we have made here a quick list of probably the most critical changes to Google AdWords in the year and need you to put them to use immediately.

8. 4 New AdWords Features That You Must Use In 2017

AdWords has witnessed plenty of changes in recent years to ensure that you get best of the results from your campaign. Google AdWords is constantly upgrading and introducing new features so that you can run an effective campaign and take your business to the next level. In this article, we will discuss 4 Major new AdWords Features that were introduced in 2016 and are live now. So, read on to know that how you can incorporate these and earn benefits.

9. 11 Strategies to Increase the Performance of an AdWords Campaign

A Google AdWords campaign assures instant traffic to your website against the investment you’ve made on running the campaign. One of the most trusted ways of bringing traffic is by running an AdWords campaign. But one needs to be an active participant and set the strategies right to improve the results of the campaign. It is essential to have a well-executed AdWords Search Campaign to take your business to next level.
We have gathered 11 strategies in this article that you can put into action to effectively increase the performance of your Ad campaign.

10. Top 14 Affiliate Programs & Network in India

Do you know today affiliate program is one of the best sources to make online income in India?
Yes, India as one of the biggest marketing hubs in the world has extraordinary potential, cheap payouts with less investment, free advertisement conveniences to a large group of audience and so becomes one of the finest resources Affiliates can further consider.
Take a look at the names listed below as India’s top & best Affiliate programs, bookmark them and use them to make a big deal out of your Affiliate works.

11. 7 Big Affiliate Marketing Mistakes You Must Not Make

In Affiliate marketing, all you do is classify a product, sign up to its affiliate program, promote it, make sales and get paid commissions. It is a profitable online business; one of the ways people make money online without ever going through product creation and all that it involves. It’s simple to get started with affiliate marketing on the Internet and at the same time, you are more likely to make mistakes. Here is a list of 7 common mistakes made by affiliate marketers.

12. 13 Terrific Tools you need to start your Blog in 2017

Blogging is one of the best ways to stay connected with the world, it lets you do whatever you want to like share your experience or promote your business.
Are you looking out for free blogging tools to improve the blogging experience of the blog you are launching? If you are, then we are here to help you find out the tools with which you can optimize your content.
We have brought up 13 blogging tools that you should use if you are thinking of starting your own blog.
These tools effectively enhance your blogging efforts from helping you find out a blogging platform to measure your blog performance.

13. 9 Splendid Call-to-Action Examples To Make You Click For

Are you struggling to attract visitors to your website and take an action? Getting visitors to do what you want them to do is no less than herding cats. If you want to make this task easier, then you need to include a compelling call-to-action.
With a call-to-action button you guide your visitor to what do next. You should keep your CTA at a right place, so that it instantly grabs the attention of the visitor.
In this article, we have gathered 9 examples of pages with effective call-to action that work, so that you can learn what worked well for these brands.

14. 10 Content Ideation Tools You Will Fall in Love With

 At times, it turns out to be truly hard to concoct a single content idea and even you get this; a single good idea every now & again is not enough as you have to think for several.
You frequently battle and put in hours just to think of a handful of mediocre content ideas and so, to bring you at ease we have brought this post highlighting 10 powerful tools to discover incredible content ideas…..quickly.

15. 8 Must-Read Content Marketing Posts from the Year 2017

Getting it totally in head; yes that Friday Feeling, it’s time to share a couple of best posts on content marketing, published on DSIM’s blog. Today’s roundup is a collection of practiced tips and tricks on the best way to pull in, acquire and retain important audiences for your brand with Content Marketing. So, which are your top picks amongst all, share them in the comments below!

16. 7 Visual Tricks To Supercharge Your Social Engagement

Are you getting high engagement rates on social media? The most effective way to get higher engagement on various social media platforms is by creating visually appealing content.
So, if you want to improve your content and drive more traffic through it on social media, then you must give your content a visual boost.

17. 5 KPIs To Be Alert With Content Marketing Measurement

To have better indulgent of how content drives business goals at different levels, marketers push harder to measure content at contact points all through the customer journey.
When considering the master plan, it can be tricky to speak to the adequacy of your content marketing program.
Regardless of whether your next standard analytics strategy is occurring right now, coming month, or next year, the accompanying 5 considerations should be priority when you and your company think about content marketing KPIs & metrics. Consider each point and give yourself the answers as well.

18. 7 Ideas To Get Conversions From “NOT CONVERTING” Landing Pages

Your landing page is there to push every visitor the correct way. This, in turn, should help boost your conversion rates, converting cold traffic into hot leads.
And, when your landing page is not converting or possibly, not converting as much as you hoped, you need to work on it.

19. 7 Split Testing Tips To Minimize Poor Performance

If your goal is to gain the maximum amount of profit from your business, then you need to enhance your conversion. And, it’s time to change your strategies.
Split test is the great way to improve your performance. It is the best answer for optimizing your site’s performance.
Let’s find out what is split testing and ways to boost your conversion rates and poor performance.

20. 6 Ways B2B Websites can Get Higher Conversions

Conversion Rate Optimization (CRO) is important and there are several reasons why you should look after it.
A high conversion rate implies a superior return on ROI and furthermore, it is significantly more financially savvy to convert your higher percent of visitors rather than attracting more.
Regardless of how well-designed and planned your website is and regardless of how many visitors you’re converting into users, it’s probable you could make the conversion process better and easier.
So, here are 6 ways a b2b website can produce higher conversion rates; let’s have a look.

21. 11 Tools All Successful Digital Agencies Should Share

We all are using tools to make our professional lives work easier. These are effectively accessible, reasonable and enable us to work more productively, gain insights, analytics or make reporting much more simple and easy. For digital agency, tools are lifeline as performing their extensive tasks i.e. collecting all data, organizing it, creating charts and reports every day for customers.
So, now create reports fast and easily for different clients with different KPIs and reduce the amount of time you spend collecting data and reports. In this article, you’ll find 11 tools that every digital marketing agency should be aware of.

22. 9 Ad Platforms you need to try now (are not Google AdWords)

It is obvious to find AdWords at the forefront of every PPC plan, but there are other alternatives as well you should look for getting results.
The post here shows a short overview of other networks that can be added to your PPC mix to drive qualified traffic and results. We have chosen 9.

23. 7 Email Marketing Trends to Look Forward in 2018

 Email is still most effective ways to communicate with your audiences, and it is still evolving. This isn’t going to change in 2018.

According to reports, Gmail alone has 1 billion users worldwide, and The Radicati Group forecasts that there will be 3 billion email users worldwide by 2020.

It can yield the highest ROI of all your marketing channels. Keeping up-to-date on email marketing best practices allows you to constantly improve your program and acquire a growing ROI.

 24. 6 Tools You Need To Send Killer Drip Emails

 Emails are crazy and fill in as a great way to reach potential customers, giving them the right information at the right time. And, now, it’s time to find the best working drip email tool for you, to send out emails automatically on a schedule. There are many and here you can find in some of the best.

25. 8 Toxic Reasons Making Your Email Subscribers Leave

More than 205 billion emails are sent out every day and as per the studies people prefer to communicate through emails only. But still if they are unsubscribing you, then you need to know where you are going wrong?

To make you aware with the things that you may have been doing wrong, we have compiled up different reasons in this article that why are your subscribers opting out of your list.

26. 9 Adorable Examples to make you Instagram Ad Pro

Are you using Instagram Ads to reach your target audience? Instagram has 600 million monthly active users and 300 million daily active users in 2016. So, Instagram is already a huge market, if you’re still not using it for marketing your brand, then the right time to start is now.

More and more marketers are realizing the value of this platform for advertising. And, the best way to start the Instagram marketing campaign for your own brand is to know that what types of ads worked on Instagram.

In this article, we have brought up 9 examples of Instagram ads we adore and you would too. So, let’s take a look.

27. 7 ways that will super excite your Instagram sales

Now that Instagram has over 600 million users, but still many brands tend to ignore this potential platform when it comes to generating sales.

Instagram has gained much popularity and has become one of the most used platforms in just 7 years.
Visual content brings higher engagement rate, but if you are still not using it for marketing your brand, then you are missing out on a large group of audience.

It’s the time you start realizing the value of the platform and kick-start your sales by running campaigns.

Here are 7 tips for using Instagram to grow your sales.

28. 7 Google Tag Manager Features “High In Demand” Now

Have you heard of Google Tag Manager?

If you’ve never heard of Google Tag Manager (GTM), you are undoubtedly missing lots of advantages. We’ll talk about the benefits later on; let’s first know what it is. Here are 7 lesser-known features of Google Tag Manager, inspiring you to weigh in.

29. 9 Free & Simple Tools to Help You in Data Visualization

Data visualization has become an integral part of your content strategy. Whether you’re writing a blog post, making a presentation, or working on a full-length report, using data is a must.

It helps enhance your views by making your writing more convincing. It helps provide support for your statements. When data is present in your content, it’s more credible and reliable.
Here, we’ve rounded up 9 best data visualization tools available on the web.

30. 6 WordPress Plugins to Speed up Your Site

 Loading speed is important to a website’s success.


Most of the visitors coming to a site are willing to wait for a few seconds for your website to load and when they experience problem, they escape out.

Additionally, the search engine Google includes your loading speed in its search algorithms. So, the faster your site is, the better your ranking would be.

Here, in this post, we’ll talk about 6 WordPress Plugins to help you handle slow loading site disaster. Take a look.

31. 13 Places Your Business Needs To Be Listed Online

Business listing sites are very useful for branding and backlinking. These sites have a huge traffic on a daily basis and it can be beneficial for your business.

You need to submit your business information to related directories. This can be a great source of leads, consumer reviews and referral websites. And, it is also important to engage and advertise your consumers where they want to be.

As an additional bonus, listing your small business on these sites can have a positive effect on your place in search engine results.

To ensure your business is established, here are the top 13 places it should mark its presence on.

32. 17 Reasons Google can Penalize your Website

Google is on a task to offer its users the best search result.

It gives its users access to exact information, exclusive content and the best writers. And for offering the better results, Google updated its algorithms time-to-time to improve the quality of its search results.

So, with new algorithm update, your site might be penalized if you’re making some mistakes in SEO.
There are many reasons for why Google can penalize your website but some of them are most important.

Here, you’ll find 17 reasons or mistakes which impose Google to penalize your website.

33. 19 Best WordPress SEO Plugins for 2017

On the off chance that you need to increase your search engine rankings, you have to get your posts search engine optimized.

The optimization process becomes really important and somewhat tricky when there is Google using almost 200 ranking factors to rank a site in the SERPs.

And, so, there are quite a few things you can’t just do manually.

To help you with this, there are a plenty of important and popular WordPress SEO plugins. Let’s find the one for your SEO-unfed blog and get higher search traffic.

34. 17 Free & Useful Websites You Should Bookmark Right Now

The internet has become a really significant part of our day-to-day life. It has made our life so much convenient and better by providing the ease of doing and learning nearly everything by just sitting at home.

As of today, you will find several wonderful websites that have everything we need to acquainted with and absorb. But sometimes it could be a bit challenging to know every one of them.

Here are some of the utmost useful websites across the web that you possibly will not be aware of. Most of them will solve at least one of your problems well and they all have really simple website URLs that you can learn by heart so saving you a tour to Google.

Here is the mixed list of unexplored Valuable websites updated daily.

35. 8 roadblocks you need to clear in conversion funnel

The whole sole reason behind creating the website is to get conversions, as the interest in conversion rate optimization has increased at a very fast pace.

You must be putting tons of efforts to maximize your website conversions, but are they where they should be?

It becomes very frustrating when plenty of visitors are coming your way but not converting. In this post, we will talk about the 8 reasons that could be disrupting the process and turning your visitors away.

36. 6 SEO Tactics to avoid in 2018

 Search Engine Optimization (SEO) can greatly help you increase traffic, improve your search rankings and overall make your site more successful.

It is a field that is constantly changing and evolving over time. Many tactics and strategies that used to work are no longer up to work in today’s online world.

 37. 8 Smart Tools To Help You Monitor Backlinks

 No one can absolutely deny the power of quality and natural backlinks.

The methodology is a key to effective online business; checking backlinks of your site and competitors’ sites as well.

There are several finest tools like SEMrush and Majestic for pros, yet for beginners we have offered a list of chosen link analysis tools that have all what you need and are easy on the pocket too.

So, try these smart & awesome tools to monitor backlinks of your website.

38. 9 Pinterest SEO Things You Should Do To Succeed

The ranking factors on Pinterest relate more to engagement metrics and social shares than backlinks and technical SEO, yet these are natural byproducts of great content. Again, we in the SEO industry should know all about that.

There are some imperative refinements on Pinterest too and here you need to understand the way search results are ranked and what exactly forms the great content.

Below are 9 tips to set your Pinterest endeavors up for SEO success.

39. 10 Terrific Tools To Do All Your ORM Tasks

If you have a business you can’t overlook the information that appears online about you or your company.

And, it’s important to monitor your online reputation. Gaining the trust of clients will make or break your company.

Online reputation management can help you create or maintain the image that you want for your business. Just make sure you have the right methods and tools to use for a more precise and appropriate way of getting the results.

Here a list of important tools to help you monitor your Online Reputation Management (ORM)

40. 11 On-Page SEO Techniques For Better Ranking in 2017

 The most important fundamental aspect of online marketing is SEO. And, one of the vital areas you need to focus in it is On-Page SEO.

On-Page SEO comprises of all the internal elements of your website which are optimized to make it more search-engine friendly.

In this article, we have gathered up the main factors that you need to keep in mind and lay emphasis on while doing On-Page SEO of your website.

41. 10 Most Watched Ads on YouTube in 2017

The most imperative part of advertising is to know your audience and enthrall them with your well-written storytelling.

And, as the year end has arrived, we have brought here a few chosen campaigns embracing superb storytelling. Here is the 2017 most watched YouTube Ads list and you’ll recognize many of the spots as these were magnificent hit amongst the viewers.

The list of all the 10 spots along with their global view counts for the year 2017.

42. 8 Vital Instagram Tools to Use in the New Year

 Instagram has turned into a capable marketing platform for business owners all over the place and with the correct tools; it winds up noticeably simpler to get the outcomes that you need.

Also, along these lines, here we’ve assembled a first-class toolbox of Instagram applications that will help you drive more clients to your online store. How about we get into it.

43. 6 Best Social Media Marketing Examples For You

Social Media Marketing these days is not easy and so, marketers need strategies that stand out.

Here, in this post, we have listed a few best brands showing unsullied growth backed by their unusual social media campaigns.

Take a look at the entire list featuring 6 best social media marketing examples and find some clever campaigns and ideas to use in your own business.

44. 10 YouTube Pre-roll Ad Examples to Refer to Inspire

YouTube’s pre-roll videos are one of the most effective ways to target audience, increase brand awareness and drive traffic to your website.

The advertiser pays only for the ads when the user decided not to SKIP the advertisement.

Research has revealed that up to 94% of YouTube’s pre-roll videos are “skipped” after just 5 seconds.

45. 10 Free Twitter Analytics Tools of 2017

When trying to figure out how to stand out amongst every second 6,000 tweets shared on Twitter, analytics can help you find a way. Yes, by helping you determine the type of tweets that do better as compared to others.

On finding upon the right set of analytics tools, it becomes easier to pick up followers at sound rate alongside getting higher engagement rate.

So, let’s take a look at the below presented list of 10 best and free Twitter analytics tools.

46. 5 Biggest Mistakes you can make on Twitter

Would you like to know what’s hot and what’s not when discussing Twitter etiquettes?

Really, we all slip on social platforms; yet time and again making mistakes on these can negatively affect brands and prevent audiences from perpetually getting to be customers.

Here, in this article we’ll talk about 5 biggest mistakes, you should avoid making on Twitter.

47. 9 Ad Agencies you can’t skip to follow on Twitter

You need to keep your Ad Agencies Twitter handle creative and active. It just shouldn’t be a jumbled up account with some random links and PR announcements rather it should reflect the personality of your Ad Agency.

We have collected here 9 Ad Agencies that you need to follow on Twitter, so that you can learn and get inspired and take your brand’s tweets to next level.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Bangalore, Hyderabad, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.
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Source: http://dsim.in/blog/2017/12/30/47-popular-articles-dsim-featured-2017/

Friday, 29 December 2017

[Infographic]- Instagram vs. Pinterest

instagram-vs-pinerest-837x560

The visual social platforms like Instagram and Pinterest are on fire with brands and consumers.
These two are based mainly on the sharing of visual content, each of the networks having its own characteristic.

Instagram is photo sharing application that lets users share photos with their friends, while Pinterest is a virtual bulletin board that lets users share inspiring images and links.

In this Infographic from DSIM, you’ll know the importance of what the users of both platforms select, in order for your message to reach them and to create some popularity and action.


About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Bangalore, Hyderabad, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Source: http://dsim.in/blog/2017/12/28/infographic-instagram-vs-pinterest/