Tuesday, 13 March 2018

9 Easy-to-Use Online Writing Tools for Better Content


Content occupies an important place in digital space. Therefore, there are lots of published content on the internet and few more would be on the way.

Since everyone understands the importance of the content and is involved in preparing “the best”, how would you go ahead of your competitors?

Well, it’s important to create content that keeps values for your audience, gives them information, and solves their queries.

But, you may get a lot of hassles in counting the words, checking out the phrases, doing research and much more.

So, here are 9 easy-to-use and essential online writing tools that will help you get improved content.

1. Hemingway Editor

Readable content sets your writing out of the crowd. A readable post helps its’ readers to understand the information the article or blog wants to convey.

Web content usually looks for shorter sentences and paragraphs that make reading easy and encourages reader to scroll the webpage.

Hemingway Editor helps you get content that is easy to read.

The free tool rates your content and gives you suggestions to improve. The editor determines the adverbs, passive voice and tells the writer if your sentences are complex to read.

Remember, the “readability” can be different for different kinds of the target market.

Although, the tool is great to keep readability at its paramount and let your readers understand the message.

2. WordCounter

Word count of the content remains predetermined and that may be any number 300, 500 and so on.

WordCounter as the name suggests, counts every word you created and also, depicts sentences, characters, and paragraphs as well.

It helps you calculate reading level and also enables you to know how effortlessly your content is easy to understand.

WordCounter never forgets to give you an estimation of overused words and when you remove or replace them helps in maintaining keyword density, an important aspect of content writing.

3. One Look Reverse Dictionary

One Look Reverse Dictionary is an online writing tool that enables a writer to get improved content.
It comes with hundreds of returned possibilities and that includes skiff, rowboat, and canoe.

One Look quickly counts word repetition in a post and delivers the result to the users.

Word repetition irritates your readers and also hampers your writing language. But, once you have identified them, it would be possible for you to replace or remove them.

The One Look is not just restricted to identifying word repetition, but also comes up with a feature “search for words by their definition”.

4. Cliché Finder

Cliché is a part of content writing that is used too often and every writer loves to include this in a post. But, maximum use of clichés makes your writing insignificant or better say “not up to the mark”.

Using cliché once or twice is good, but if you have often used them in the content, employs Cliché Finder to drag them out for you.

The process is easy, you just need to “put your post in the text field of the tool” and click on submit button.

A result will be displayed on your screen and you will be able to know how many clichés you used in your content.

5. Stayfocusd

When you sit on the computer, most of your time gets wasted on the activities which aren’t going to give you useful results. 

You must be scrolling your Facebook page up and down, reading your Twitter articles again and again, sending high-five to your Instagram friends and much more. You did everything, but not the WORK.

Stayfocusd is the Google Chrome enabled productivity extension that keeps you focused on your important works rather than anywhere else on the internet.

If you want to use your time on the internet in the best way, take the help of the tool that blocks the websites and making them inaccessible for the rest of the day.

You can block or allow particular subdomains, the whole site, specific pages, some videos, games and images forms as well.

6. Draft

If you want an improved content for publishing, use “Draft”.

It’s an online collaboration app that helps writers to work together in real time.

Draft acts a remarkable alternative to Google Docs for the writers who are in search of an interface that comes to help them in minimizing disruptions but still enables to accept or deny changes from other users.

Draft offers a lovely feature “mark draft” button, where you can save your story draft and then keep working.

Save a few numbers of drafts and compare them side by side in different writing panes.

Draft also gamifies your writing experience and everybody likes to get that.

It calculates numbers of words written by you daily and sends email reminders in order to make you meet your daily word limit goal.

When you’re writing from home, it helps to get a little encouragement and trust for you, no matter where it comes from.

7. Wattpad

Wattpad is different from all the writing tools which are available for writers.

Actually, Wattpad is a community of readers and writer who perform together to come up with a better post.

Serious fiction writers greatly use this platform to show their work and earn helpful feedback.
You too can use the place for excelling your writing skills.

Study and creation of fiction will help you in writing attractive case studies and other kinds of posts. Wattpad readers help you know whether you are doing right or not.

8. Scrivener

If you are thinking to write a book, novel, screenplay or a thesis and don’t know where to start, then Scrivener is there to help you.

It’s an all-purpose writing app for Mac and Windows and helps a writer to finalize their complex projects.

Scrivener offers a complete word processing service that includes writing, research, and notes.

When you finish your writing assignment, you can turn them into whichever format you want, for instance, PDF, eBooks or HTML files.

9. Mellel

If you are a scriptwriter or thesis writer, Mellel is the place going to help you by making your writing goals easy.

Mellel has been scripted for long-term writing, be it any form newsletter, manuscript or thesis or a book.

It helps you keep your content organized and check your styles and administer the smallest details.

More add-ons in the features of Mellel are its stability, predictability, and ability to create docs with an ease. Features are much more the listed ones, you need only to visit the site.

Create your content with Mellel!!!


Online content writing can be easy and effective if you use above-mentioned tools. These tools are different in working, but get you desired result, i.e. Superior Content.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Saturday, 3 March 2018

[Infographic]- 25 Best-performing Lead Generation Ideas

As a marketer, we dedicate a greater amount of time, energy, money and resources to create and develop content and campaigns to attract the potential audience.

The ultimate goal for any successful company is to generate new leads.

“Lead Generation is a fairy core activity to marketing.” – Chris Borgan, Author and President of Human Business Work

Here, in this infographic from DSIM are 25 actionable ideas to boost your lead generation plans:


About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Source: http://dsim.in/blog/2018/03/01/infographic-25-best-performing-lead-generation-ideas/

Tuesday, 27 February 2018

11 Stats To Make Marketing Analytics More Powerful

  1. 59% of marketers rely on total lead volume as a top metric.
  2. Marketers are expected to spend over 11% of their total budget on analytics.
  3. 42% of B2B marketing professionals state that a lack of quality data is their biggest barrier to lead generation.
  4. Inbound organizations are 4 times as likely to rate their marketing strategy as effective.
  5. Just 61% of marketers believe their marketing strategy is effective.
  6. 24% of marketers don’t know whether their efforts resulted in closed-won deals.
  7. 28% of marketers say getting enough budgets is their top marketing challenge.
  8. Marketers that calculate ROI are 1.6 times more likely to receive higher budgets.
  9. 43% of marketers say proving the ROI of their marketing activities is their top marketing challenge.
  10. 72% of organizations that calculate ROI say their marketing strategy is effective.
  11. 84% of marketers cannot measure and report on the contribution of their programs to the business.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Wednesday, 21 February 2018

6 B2B Content Marketing Tactics To Try This Year

At present, discussing B2B Marketing, the question isn’t whether it’s a practical marketing approach.

 Rather; it’s what must be done in 2018 to make it more suitable and how content marketing for B2B must change in the face of adjusted buyer expectations and keen competition.

Here are DSIM’s most loved findings, in addition to analysis on what we think they mean for the future of B2B content marketing:

1) Publishing own research

Studies say that 50 percent of B2B marketers share this belief that research reports produce leads with the highest customer conversion rates, compared to other forms of content marketing.
Conducting wide-ranging and special media marketing research isn’t an alternative, it’s a need and it should be the underlying stage of product creation.

2) Seeking Content Downloads

Leads with high conversion rates start with a content download.

It has been discovered that the two-thirds of B2B content marketers believe in this situation. You can compare this to webinar registration (42 percent) and demo request (31 percent) in the below-given image.

Gating your content works as when your marketing materials are left open and effortlessly accessible, it brings business contact information in exchange.

3) Credibility of the information matters

A study by Content Marketing Institute and SmartBrief says that when looking for data in regards to potential products and services in a B2B situation, forthcoming purchasers aren’t too worried about where that data comes from.

40 percent of respondents say the source of the data doesn’t make a difference, as long as it is credible.

31 percent say they prefer the info to be fair.

Curiously, 24 percent favor the data to come from the company or manufacturer that they are considering.
Individuals are searching for sound information wherever they can find it.
Vendors should make certain that their websites are up-to-date, and furthermore set aside the opportunity to analyze how their image is introduced in all channels.

4) Prioritizing content for retention

There is a requirement for content to be made and targeted openly at all stages of the funnel, including post-purchase. Here, B2B content marketers need to spend their resources suitably and must prioritize content for retention.

5) Thinking of quality, not quantity

Changes to customer outlook have extremely increased competition and social media and search engine algorithm shifts have, in mix, brought about a new content marketing world. Presently, making the authoritative piece on a picky topic is an obviously better thought than making a bunch of okay content executions across a broader topical spread.

6) Favoring multi-sensory Content Marketing

Changing consumer content consumption patterns have made written content less popular, as it got powered partially by the shift to mobile and the ability to stream video just about everywhere. This has worked in favor of multi-sensory executions like videos and interactive white papers and the like.
Companies now have begun powering B2B video and interactive content to increase reach and conversions.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Tuesday, 20 February 2018

15 Insider Freelancing Statistics For You

  1. 61% of freelancers specialize in 2 to 3 talents.
  2. 48% of the female freelancers make less than $25,000 a year while men are 4.5X more likely to earn over $150,000 than women.
  3. 77% of freelancers state that they are now financially stable since ditching their day jobs to go freelance.
  4. 43% of the workforce will be freelancers by 2020.
  5. 41% of freelancers plan on freelancing forever.
  6. 45% of the freelancers feel more secure about their independent employment.
  7. 63% of freelancers in the US choose a work-from-home career over traditional jobs.
  8. Freelance coders and software developers earn up to $1,000 per hour.
  9. Freelance copywriters earn over $250 per hour.
  10. Freelance graphic designers earn more than $85 per hour on major freelance sites such as UpWork and PeoplePerHour.
  11. 80% of workers in the freelance economy use social media as a means of finding work.
  12. 41% of workers download applications to use for work purposes.
  13. 32% of Millennials expect to be working “mainly flexible hours” in the future.
  14. Artificial intelligence, Instagram marketing, Machine learning, and Brand strategy were listed as the most demanded skills in 2017.
  15. Robotics, Blockchain, Bitcoin, Instagram marketing, Augmented reality, jQuery development, and HubSpot marketing were among the top 20 fastest growing skills in 2017.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Thursday, 1 February 2018

70+ Super-useful Facebook Stats So Far This Year


Talking about your favorite social media platforms???

I guess Facebook must be there….

It has become the world’s favorite social media network; having around 2.07 billion daily active users. And, is one of the best options for businesses hitting the social media market.

Here at DSIM, we love data and to prove why Facebook is so important, we’ve collected this huge list of Facebook statistics.

Let’s take a look and learn how stats can help in developing strategies to target the audienceyou want to reach on your favorite Social Media platform i.e. Facebook:

Facebook User Statistics

1) There are 2+ billion monthly active users.
2) There are 1.15 billion mobile daily active users.
3) There are 1.37 billion daily active users.
4) 47% of Facebook users only access the platform through mobile.
5) Facebook adds 500,000 new users every day; 6 new profiles every second.
6) On average, the Like and Share Buttons are viewed across almost 10 million websites daily.
7) Worldwide, 38.6% of the online population use Facebook.
8) Age 25 to 34, at 29.7% of users, is the most common age demographic.

Facebook Marketing Statistics

9) Facebook Pages posts average 2.6% organic reach.
10) Over 5 million businesses are using Facebook ads to reach their target audiences.
11) 94% of social media marketers are using the Facebook ad platform.
12) Facebook is the number one ad channel for both B2C and B2B companies.
13) 57% of consumers say social media influences their shopping, led by Facebook at 44%.
14) User-generated content has been shown to generate 6.9 times the engagement of brand-generated content.
15) Thursdays and Fridays between 1 p.m. and 3 p.m. are considered by many to be the best times to post on Facebook.
16) Brands post an average of 8 times per day on Facebook.

Facebook Advertising Statistics

17) The average click-through rate (CTR) in Facebook ads across all industries is 0.90%.
18) Images account for 75-90% of Facebook Ad performance.
19) 20% of Facebook’s mobile ad revenue comes from Instagram.
20) Facebook stated advertising revenue of $9.16 billion in the second quarter of 2017, a 47% year-over-year increase.
21) 26% of Facebook users who clicked on ads reported making a purchase.
22) The most effective length for an ad title on Facebook is four words—15 words for a link description.

Facebook Usage Statistics

23) There are an estimated 81 million fake Facebook profiles.
24) 200 million people use Facebook Lite – the app for the developing world’s slow connections.
25) Users spend an average of 20 minutes per day on the site.
26) Hive is Facebook’s data warehouse, with 300 petabytes of data.
27) Facebook generates 4 new petabytes of data per day.
28) Facebook now sees 100 million hours of daily video watch time.
29) Users generate 4 million likes every minute.
30) More than 250 billion photos have been uploaded to Facebook.

Facebook Videos Statistics

31) People are 85% more likely to buy a product after viewing a product video.
32) The number of videos appearing in Facebook’s news feed has increased 3.6 times.
33) 85% of Facebook video is watched without sound.
34) People spend 3x more time watching a Facebook Live video on average compared to a video that’s no longer live.
35) Video posts generate 135% greater organic reach compared to photos.
36) Adding captions to videos increases the watch time by 12%, on average.
37) Around 100 million hours are spent on Facebook videos every day.
38) 1 million hours of video has been watched with Samsung Gear VR.

Facebook Demographic Statistics

39) 83% of women and 75% of men use Facebook.
40) 83% of Facebook users worldwide are under the age of 45.
41) 44% of Facebook users (18 & older) are women and 56% identified as men.
42) 39% of Facebook users report being married, while another 39% report being single.

Facebook Financial Statistics

43) Net income was $4.7 billion for the third quarter of 2017.
44) Facebook’s IPO raised $16 billion, making it the third largest in U.S. history.
45) Facebook is now the 4th most valuable brand in the world with a value of $73.5billion.
46) Facebook has 23,165 employees.
47) Mark Zuckerberg’s salary is only $1 a year.

Facebook Mobile Statistics

48) In Facebook News Feed, people consume a given piece of content faster on mobile than on desktop.
49) People can recall a piece of consumed mobile content for just 0.25 seconds.
50) 19% of time spent on mobile devices occurs on Facebook.
51) 47% of Facebook users exclusively access the platform through mobile.

Facebook Connectivity Statistics

52) The average Facebook user is separated from another given user by just 3.57 degrees of separation.
53) Facebook users consider, on average, just 28% of their Facebook friends to be genuine or close friends.
54) 83% of parents with a teen between the ages of 13 and 17 are friends with their child on Facebook.
55) 39% of users say they are connected to people they have never met in person.
56) 42% of Facebook customer service responses happen during the first 60 minutes.
57) 58% say they are connected to work colleagues.
58) Facebook is available in 101 languages, and over 300,000 users helped with translation.

Facebook Messenger Statistics

59) Facebook Messenger users: 2 billion people
60) Percentage of the world’s population that use Facebook Messenger monthly: 11%
61) Number of photos sent through Facebook Messenger per month: 17 million
62) Number of chatbots on Facebook Messenger: 30,000 bots
63) Number of businesses on Facebook Messenger: 60 million
64) >89% of users access Facebook on their mobile devices and they check Facebook 14 times a day.

Facebook Live Statistics

65) “Facebook live stream” search popularity has risen over 330% since Facebook Live’s rollout.
66) Facebook paid $2.2 million to influencers using Facebook Live.
67) Facebook Live videos are watched 3x longer than videos that aren’t live anymore.
68) Users comment on Facebook Live videos at 10x the rate of regular videos.
69) New Year’s Eve 2016 was Facebook Live’s biggest night yet.
70) Daily watch time for Facebook Live broadcasts has grown by more than 4X.
71) 1 in every 5 Facebook videos is a live broadcast.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Source: http://dsim.in/blog/2018/01/25/70-super-useful-facebook-stats-far-year/ 

Monday, 29 January 2018

4 Mistakes To Avoid When Monetizing Website Traffic

Traffic monetization is constantly risky and doing it wrong, you can end up hurting your site’s usability, engagement, and organic search rankings.
It’s important you inquire about what SEO and marketing mistakes to avoid when moving towards the procedure.
Here, we have talked about 4 most common mistakes marketers make when endeavoring to turn traffic into a regular stream of revenue and so, without harming your SEO efforts:

1) Don’t Use Intrusive Popups & Interstitials

Advertisers with plans to adapt monetize mobile traffic; the first step for them is to check if their sites include any pop-ups, banners, and other interstitial advertisements.
There are different ways to use pop-ups without hurting a site’s SEO efforts.
However, it’s hard to know the difference between user-friendly and intrusive popups, yet according to Google, the following types of popups or interstitial ads are allowed:
  • Cookie verification
  • Age verification
  • Legal-related verification
  • Sign in and sign up dialog boxes
  • Easily dismissible popups

What to do?

You should bring pages that demonstrate a user’s interest in offered product. Additionally, you can show banners after a user visits a specific number of pages, say three or four. You must not release all your popups on the first page as this can negatively influence engagement and usability.

2) Don’t give out Too Much Space to Ads

It’s important to strike the balance between content and ads, else, Google will downrank your site. And, as a result this will lead to less traffic and less revenue.
Google looks at site engagement and user experience metrics like dwell time and average session duration.
When you pick money over UX, you may see metrics like bounce rate increase, while pages per session and average session duration decrease. This could flag to Google that your site doesn’t give enough value to users. Eventually, you may lose rankings, traffic, and money.

What to do?

Place one to two ads per page, maximum; position ads next to the top of a page or to the right of your content on the sidebar. Additionally, ensure to test your ads positions in different browsers and browser versions. It’s important to consider that your ads do not obscure content.

3) Don’t Increase Load Time with Excessive Elements

Visitors are impatient and are not eager to wait while your site loads majority of its unoptimized images and scripts. This will lead them to head somewhere else.
So, if your website is responding slowly, conduct a page speed audit. At that point, streamline your site at the earliest opportunity to keep your traffic pipeline from going away. If there is not any traffic, there won’t’ be any money.

What to do?

To monetize traffic, you should ensure that visitors can access your site quickly.

A couple of tips to improve your site’s load time:

  • Get rid of excessive third-party add-ons and plugins
  • Compress Flash, CSS and Javascript elements
  • Reduce the size and number of images (if possible)
  • Opt out of using autoplay on videos, audios, and animations
  • Optimize sliders (images and autoplay)
  • Eliminate intrusive banners, popups, and ads
  • Reduce the number of redirects
  • Utilize browser caching
  • Improve server response time

4) Don’t Break Up Content Over Numerous Pages

It’s important to not to force your readers to bounce around different pages just to read one article. This will give them a reason to not come again.
Rather than trying to get more page views and display more ads, you should work on your long-term strategy. Consider supporting devoted audience by publishing great content and inspire them returning.

What to do?

Focus on engagement metrics; make neat slick and clean pages with profitable content that can be accessed all at once. Make it simple for individuals to access and consume your interesting content.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.